Goldie's

The founders of Goldie’s breathed new life into the local bar scene by serving drinks from an Airstream trailer, converting a van into a mobile Boozy Slushie Van, and re-inventing community events. They brought out-of-the-box thinking to their business concept and I translated that mindset into a fresh vibe for their branding, merchandise, and marketing.

Brand Strategy
Brand Identity System
Campaign Strategy
Social Media Marketing
Merchandise Design

Package Design
Copywriting
Photography
Signage
Print Collateral

BRANDING

Differentiation was the name of the game for the branding of this new business from the start - bright, new, fresh, unique. Goldie’s trusted me to build their brand from the ground up, from helping narrow down the name of the business on Day 0 to creating their logo, brand colors and assets as well as implementing those designs.

I’ve known and worked with Lauren for over 10 years and when I decided to open a new business I knew I needed her on board. She created our brand and made our vision a reality. Her commitment to our company is more than just as a graphic designer, we consider her part of the team and her input is highly valued. Her work is consistently awesome and inspiring, plus she can work within our budgets and impossible timelines. She pours her heart into every project and her work is a reflection of the love she has for this trade.

KARA NASH, Owner

GOLDIE'S AK

MERCHANDISE

Goldie’s has a constantly revolving menu and they thrive by keeping customers coming back to see what’s new, so I used that approach for their full line of merch as well. Limited-run prints of a unique, local-focused designs and event-specific pieces keep Goldie’s Goods in demand.

MARKETING

There’s a lot more to effective marketing than good design! Goldie’s counts on me to create the graphics, visuals, and copy for their website, social media, and weekly newsletter, as well as to generate campaign ideas, develop strategy, and execute on the plans we make to engage with and grow their audience.

STICKERS!

Everyone loves stickers.

I'm down here in the footer, waiting for your email.

Let's elevate your brand, launch your best campaign yet, and reach those goals.

Get in touch: lauren@laurenhatty.com