When new ownership took over at Ascension Rock Club, they wanted an updated look to match the new culture they were cultivating. They asked me for a clean, cool, wearable logo that speaks directly to climbing that would also set them apart from other gyms.
THE LOGO SYSTEM
It was important to this client to have a collection of logo assets that would look great on apparel, social media, and in both print and digital marketing. I created a logo system with several lockups to ensure that they were set up for success with the new branding.
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Get in touch: lauren@laurenhatty.com